Version operation: Responsible for the follow-up and iteration of Baoshan version, collect market feedback and provide to products according to priority and follow-up. After three months, the daily activity users reached a new high of 30,000 plus.
Activity operation:Planning and execution of festivals, hot spots and other activities. It mainly includes the promotional pictures and H5 design, controls the communication, execution and PR process of the whole activity. The total activity UV reached 80,000 plus, which was more than expected.
Event operation: Event planning + site execution + post-post PR promotion in Qujing, Pu'er, Baoshan, Yichang, Huangshi and other areas, successfully building brand barriers in Yunnan and Hubei province.
Data operations:
1. Daily analysis of the independent variables such as growth, retention and consumption in Baoshan area, find out the reasons for the abnormal curve and implement different market strategies according to the situation.
2. Analyze the activity and game data, summarize the inadequacies of the activity and the next optimization points.
3. Check the game data after holding events to verify whether the expected long-term results have been achieved.
Content Operations:
1. Write communication articles while having activities and events, with more than ten reading volumes of 10,000 plus.
2. Write news releases of future games sponsoring the World Sailing Championships and publish them on major platforms.