Advertiser account management, deliver well-performing traffics to partners like overseas agency, network, and direct ADV, explore potential demand cross clients, keep a positive and effective communication between publishers and advertisers.
Provide traffic optimization solutions accordingly in dimensions like CTIT, CR, RR,FTD, etc, and draw patterns from sets of data to improve the performance.
Providing assistance to DSP publishers management, in the perspective of profit-driven, share insights to minimize the costs
Deeply acknowledge about the logics for network traffics by putting sales force into working scale, horizontally collect industry information and tendency.
20xx.9-20xx.1
Qishu Information Technology Co., Ltd.
Senior Business Operation Manager
Lead the account management and business development efforts within the DSP platform. Establish reliable relationship by offering efficient media-buystrategy with key advertisers.
Coordinate with tech-department to integrate with traffics via API, launch the CPA bidding feature.
On the perspective of profit-driven, help to optimize spending on media source partners via fill rate, eCPM, QPS, etc.
Provide assistance on APP metrics monetary of the company, optimize ad-placements and coordinate among functional teams to effectively process the project, develop business with Algorix, Bizzclick, Admaven, Xendiz, etc.
Present training to global BD department about the DSP platform, and keep positivelylooking for industryinsights sharing with peers.
20xx.3-20xx.9
Qishu Information Technology Co., Ltd.
Business Operation
Explore new potential markets in South-east Asia, specificallyin industries like: E-commerence, Finance, Card Gaming etc.
Negotiated deals with advertisers. Collaborate closely with demand, supply and tech teams, suggest to add app/site daily budget control in campaign set-up, and fast delivery page during registration for CPI bidding traffics, which effectivelyraise proportion of spendings on CPI bidding traffics to 30% in two weeks.
Discover new verticals of business in B2B partnership with major Ad networks in China and India for RTB integration.
Provide training internally and share knowledges about industrytendency after business travel.
